We sponsor organizations and events that are a good fit with the Charles Schwab brand. Schwab is the Official Investment Firm of the PGA TOUR® and Champions Tour, a proud sponsor of the U.S. Ski Team and U.S. Snowboarding, and our hometown Major League Baseball team, the San Francisco Giants.
As the Official Investment Firm of the PGA TOUR and Champions Tour, Charles Schwab provides financial help and guidance to TOUR players and golf fans nationwide. Since 1997, we have leveraged our PGA TOUR sponsorship to extend the reach of our brand and support local business development efforts.
Charles Schwab Cup
The Charles Schwab Cup is an exciting season-long points competition to determine the Champions Tour's leading player. The program rewards both consistency and top-10 finishes week-in and week-out. The winner of the Charles Schwab Cup will be the player who has accumulated the most points throughout the season, which culminates at The Charles Schwab Cup Championship the final Champions Tour event of the year.
The Mentor Project
The Mentor Project is a documentary film series that provides golf fans a behind the scenes view into a dramatic series of mentorships. The films pair PGA TOUR legends with up-and-coming stars to uncover how advice and guidance affects the careers of young players.
The Mentor Project extends our marketing rights beyond the promotion of the Charles Schwab Cup to engage investors with original branded content that reinforces Schwab’s advice & guidance offering.
SAN FRANCISCO GIANTS
Headquartered in San Francisco, Charles Schwab supports our local community, including sponsorship of our hometown Major League Baseball team, the San Francisco Giants.
As a longtime advertiser and proud sponsor of the Giants, Schwab currently supports its hometown team through in-stadium advertising and corporate hospitality programs throughout the season.
U.S. SKI TEAM
As a proud sponsor of the U.S. Ski Team and U.S. Snowboarding, we contribute to helping athletes realize their dreams of competing in the Olympics.
Through the corporate and financial support over the years that Schwab and other companies have provided, our country's best skiers and snowboarders have had important access to world-class training facilities, research and development, sports medicine, coaching, and the best equipment available in the ski and snowboard industry.
We are honored to have played a part in the longstanding success that our national teams have enjoyed – both on the world's biggest stage and during the most important international competitions along the way.